Pinnacle real estate news: The Philippine economy is very vibrant |
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Pinnacle real estate news: The Philippine economy is very vibrant

by Pinnacle Real Estate Consulting Services, Inc.Published: October 10, 2014Updated: January 6, 2015

Property consulting firm Pinnacle discusses the factors that make the Philippines an ideal location for a real estate investment.


The World Bank Group President, Dr. Jim Yong Kim, declared in July that Philippines is the “next Asian miracle” due to its very strong macroeconomic fundamentals and government management. Thus, the World Bank is extending to the country over $4 billion worth of funding for various infrastructure and livelihood projects in the next four years to sustain the economic growth. There is a special emphasis in Mindanao, especially after the comprehensive peace agreement with the Moro Islamic Liberation Front (MILF).

Even the Malaysian firm AlloyMTD Group, through its local unit MTD Philippines Inc cast its lot in the Philippines and expects to complete about P10 billion worth of regional government centers (RGCs) before June 2016. MTD partnered with local government units, initially with the P2.5-billion Region IV-A Calabarzon regional government center, modeled on Putrajaya, the Malaysian federal government center south of Kuala Lumpur. MTD is also targeting “Bangsamoro”, Eastern Visayas, Bataan, Ilocos Norte and Nueva Ecija to build infrastructure for regional offices.

Why all these buoyant expectations? The Philippine economy is very vibrant. While the first quarter growth rate is a lower-than-expected 5.7%, the gross domestic product grew by 6.4% during the second quarter of the year. Based on Bangko Sentral ng Pilipinas (BSP) statistics, the average bank interest rate slightly ticked up to 3.85% as of September compared to 3.78% as of June of this year, primarily due to the intervention of the BSP of increasing bank rates to avoid overheating of the economy. Inflation rate in August inched up to 4.9% compared to 4.5% in June. The Philippine Peso to US Dollar exchange shows a slightly stronger dollar from P43.64 in July to P44.596 in September. Dollar remittances from overseas Filipinos continue to increase. Remittances reached $13.485 billion from January to July compared to $12.746 billion for the same period last year, or an increase of 5.8% according to BSP.

Foreign direct investment (FDI) from January to June of this year reached $761.75 million, excluding reinvested earnings and debt instruments. FDI for the same period in 2013, excluding reinvested earnings and debt instruments, reached $582.95 million.

The total visitor arrivals from January to July reached 2.862 million, 2.24% higher than the same period last year (Department of Tourism). Visitors from South Korea and United States continue to top the country of origin.

It is no wonder why the unemployment rate has been tamed. The unemployment rate inched up to 7.1% by end of 2013. Based on the second data of PSA, the unemployment rate dipped to 6.7% by July 2014 even with the increasing labor base.

These indicators present the sustained economic growth and sound investment environment for the Philippines. The top real estate developers have also been taking advantage of this great opportunity. Based on the programmed capital expenditures (CAPEX) for 2014 (as reported in the second quarter Market Insight), the top 15 developers have a total CAPEX of approximately P300 billion for 2014 to fasttrack their projects. Apart from the strong demand from the local and overseas market, most if not all of the top developers are already preparing for the ASEAN Economic Community (AEC) integration.


Office market
The business process outsourcing (BPO) industry drives the demand for office spaces in the entire Philippines, accounting for approximately 80% of the demand for the
Grade A office spaces. Key industry players projected an additional of 120,000 employees this year, and probably breaching the 1-million employee mark. The BPO industry is seen to generate a total of $18 billion revenue for 2014.

Even with the new office buildings this year with a total leasable area of close to 500,000 sqm, rents are expected to be stable and may even increase slightly. Many of these buildings are pre-committed and have signed up lease contracts even prior to completion. Vacancy of Premium Grade A and Grade A buildings is projected to stay below 5% across the major business districts by end of the year. Rents in Premium Grade A shall continue to command rates hovering around P1,100 per sqm per month or about $25 per sqm month, which is one-fifth of rents in Hong Kong. The lowest rent in India is about $31 per sqm month according to recent reports. Rents in Makati CBD Grade A buildings have an average of P765 per sqm per month.

Small and old buildings in Makati are offering rents at an average of P550 per sqm per month. This is the rent offering in the Mall of Asia Complex, while rents in Ortigas Business District are at a slightly higher level of P575 per sqm. Bonifacio Global City rents have breached the P800 per sqm per month, while Quezon City rents are still at P625 per sqm.

Residential market
Recent estimates peg the housing backlog to 5 million. While majority of this demand may come from the socialized and economic segments, the open market, especially the mid-market and affordable residential units, are typically for “end-use”. The upper mid-market and high-end market segments are typically marketed for “investment opportunity” or rental income.

The high-end and upper-mid market condominium units usually have strong leasing activities. Rents are from P50,000 to P100,000 per month for upper-mid condominium units, while rents of above P100,000 per month for high-end, depending on the sizes. Luxury condominium units have breached the P300,000 per month-rent.

More attention is now given to the affordable and socialized segments. Big players have been active in building in this segment, instead of partnering with smaller players to comply with the 20%-socialized housing component as required by the Urban Development and Housing Act. The Subdivision and Housing Developers Association (SHDA) is also targeting to build 1 million housing units by 2016 to address the housing backlog.

Retail market
Continuous market integration is observed in the retail sector. Not to be outdone by the Puregold-Lawson Inc (Japanese brand) partnership, the SM Group is mulling a
partnership with one of the leading Indonesian convenience store operators, Alfamart that runs over 7,000 stores.

Major retailers continue to enjoy high lease rates and occupancy levels. This is the main reason why the players in this segment are introducing various retail platforms.

Hotel and gaming market
Another record-breaking number of visitor arrivals for the first seven months is expected to push the occupancy and room-rates of hotels up. Apart from the investment grade of the Philippines as a whole, the gaming industry has been very active in attracting visitors to fill up their casinos. The hotel and gaming industry, as well as the public in general, has been waiting for the opening of City of Dreams, which would add 920 rooms in the market.

Kazuo Okada’s Tiger Resort Leisure & Entertainment Inc will be offering the most number of hotel rooms in Pagcor Entertainment City once it opens the first phase of its $2-billion Manila Bay Resorts by the end of 2015. The first two phases of the 44-hectare integrated casino and resort project will introduce a total of 2,000 hotel rooms in the market. The company is bullish about the prospects of their multi-billion dollar project due to its location, which is about a two-to-three-hour flight from billions of people.

In terms of room rates, 5-star hotels enjoy rates above $300 per night, especially for the bigger suites. Four-star hotels are still enjoying rates above $200 per room on the average, even with the appreciation of the greenback. Existing hotels have seen increasing rates due to record-breaking tourist arrivals the past years.

Industrial market
The growth of the industrial and manufacturing sector has been filling up even the massive Clark Special Economic Zone (Clark) and Subic Bay Freeport Zone (Subic). Between these two special economic zones, the combined available industrial space is less than 150 hectares.

Clark Development Corporation (CDC) recently signed 193 contracts in the first seven months of 2014, with a total aggregate investment of P4.1 billion. At least 178 of the total signed contracts are subleases, with three of these either revived or recovered; while 12 are direct leases. The new investments translate to 81,500 additional jobs within five years.

Investing in the Philippines
The Philippines investment rating upgrade has effectively generated new and expanded demand not only for real estate, but also for other goods and services. The forthcoming Asean economic integration is also fuelling investments from Malaysia, Singapore and Thailand apart from the usual trading partners of the Philippines like the United States and Japan.

According to reports, major multinational companies, some of which belong to the Fortune 500 list, are actively looking to invest big time in the Philippines. One good indicator is the demand for flexible office spaces such as Regus. Its Philippine country manager reported that their business tripled in two years, and that they are receiving 800 to 1,000 inquiries every month. Regus now has 12 centers in Metro Manila and one in Cebu.

There are special economic zones (such as Clark Special Economic Zone and Subic Bay Freeport Zone), and Philippine Economic Zone Authority (PEZA) sites, and the establishment of regional headquarters, which extend a number of fiscal and non-fiscal incentives. Recently, the Real Estate Investment Trust Act and Tourism Act were enacted to expand the investments in the real estate market.

One of the most important issues in investing is the repatriation of funds. Capital and profits may be freely repatriated through the banking system, with prior registration with the Bangko Sentral ng Pilipinas (BSP), especially when foreign currency is needed for the repatriation.


(Photo from Ace Bonita/Flickr Creative Commons)

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